Latino Urbanism and the Future of Santa Ana

Media Arts Santa Ana (MASA) invites the community for an insightful discussion about Latino Urbanism and Santa Ana’s future with celebrated urban planner and author, James Rojas.  Moderated by MASA founder, Victor Payan.

Join us in-person at TVGB to get informed about Santa Ana’s future or sign-up for a Zoom link. 

Hear excerpts from his new book, Dream Play Build, Hands-on Community Engagement for Enduring Spaces and Places, written by James Rojas and John Kamp.  Inspirational and fun, Dream Play Build celebrates the value of engaging with the dreams we have for our communities. Readers will find themselves weaving these artful, playful lessons and methods into their own efforts for making change within the landscape around them.

For twenty years, James Rojas and John Kamp have been looking to art, creative expression, and storytelling to shake up the classic community meeting. In Dream Play Build, they share their insights into building common ground and inviting active participation among diverse groups. Their approach, “Place It!,” draws on three methods: the interactive model-building workshop, the pop-up, and site exploration using our senses. Using our hands to build and create is central to what makes us human, helping spark ideas without relying on words to communicate. Deceptively playful, this method is remarkably effective at teasing out community dreams and desires from hands-on activities.

Dream Play Build offers wisdom distilled from workshops held around the world, and a deep dive into the transformational approach and results from the South Colton community in southern California. While much of the process was developed through in-person meetings, the book also translates the experience to online engagement–how to make people remember their connections beyond the computer screen.

People love their communities and want them to become safer, healthier, more prosperous places. But the standard approach to public meetings somehow makes everyone miserable. Conversations that should be inspiring can become shouting matches. So what would it look like to facilitate truly meaningful discussions between citizens and planners? What if they could be fun?

James Rojas is an urban planner, community activist, educator, and artist who runs the planning, model-building, and community-outreach practice Place It!. Through Place It!, he has developed an interdisciplinary, community-healing, visioning, and outreach process that uses storytelling, objects, art-production, and play to help improve the urban-planning outreach process.

He is now an international expert in public engagement and has traveled around the US, Mexico, Canada, Europe, and South America, facilitating over 500 workshops, and building over 100 interactive models. His research has appeared in the New York Times, Los Angeles Times, Dwell, Places, and in numerous books.

Relevant areas of expertise include using model-building as a means of community and planning outreach; working with underserved, disadvantaged communities and bringing overlooked voices to the planning discussion; making the physical form of cities relevant to broad audiences; and understanding how immigrants—especially Latino immigrants—see and understand urban and suburban space in the US and why they oftentimes reshape those forms in the ways that they do.